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Category Archives: webmarketing
Why Adwords?
Sometime some customer asks you why s/he should advertise through Adwords (Google). Well, eMarketer gives you the answers. But things may change. (via Search Engine Journal)
Posted in net & web, webmarketing
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Five and more rules for Social Media Optimization, in english, french and italian
Through the blog of Searchenginewatch, Danny Sullivan talks on Social Media Optimization, a great complement to Search Engine Optimization and online marketing in general. By the way, I’d like to call it net marketing. The five rules, written by Rohit … Continue reading
Posted in italian, net & web, webmarketing
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Web 2.0 trends
Unfortunately, I can’t read the whole Gartner study (2006 Emerging Technologies Hype Cycle) for the moment, but this ZDNET post by Dion Hinchcliffe (thanks again to Ollie) let me know what’s inside. The Web 2.0 is considered as one of … Continue reading
Posted in net & web, webmarketing
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Bad websites
I’m a judge for the Interactive Key Award 2006 (IKA 2006). The same in 2004 and 2005 editions. I’d like to thank the organizators for this opportunity and for the job they do. I receive a list of websites and … Continue reading
Posted in companies, net & web, webmarketing
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A lot of web 2.0 examples
In the webpage dedicated to the winner of the SEOmoz’s Web 2.0 Awards I found a list of over 300 websites related to web 2.0. This is a very nice startpoint to explore the web 2.0 world, something more than … Continue reading
Posted in net & web, phd research, webmarketing
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www.collinadoro.com
Yesterday, the Corriere del Ticino reported that the municipality of Collina d’Oro has a brand new website: www.collinadoro.com This morning I clicked on the new website to look at new intriguing features, but the website is the old one. Nice, … Continue reading
Cheese marketing
Today I found Switzerland Cheese, a website devoted to the promotion of the hundred types of swiss cheese. Funny way, funny website with lot of flash and last news on 2004. Unfortunatley, no Ticino cheese is available through this site.
Sharing gCalendar
Google Calendar is evolving and is gaining popularity. From today, you may publish an html link to your calendar (if you share it). Unfortunately, the only views are month and agenda, the weekly view is still missing. I searched for … Continue reading
Extended webmarketing
Antonio Tombolini has a great idea that involves companies and bloggers: Bloggers Auditing. The company invites some bloggers and let them observe the company from inside, then the bloggers tell what they saw on their blog. The advantages for the … Continue reading
Posted in blogs, net & web, webmarketing
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AdWords Editor (BETA) for everyone
AdWords Editor (BETA) is now online and everyone can download it. I’m testing it.
Posted in my blog, net & web, webmarketing
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Home. Home of what?
This is the only word you see in the tag title of the website of Swiss Touring Club: Home Do you think it is enough?
