On my flickr page you’ll find pictures of the event of yesterday.
New Media in Luxury Tourism Communication: the way to be
by Lorenzo Cantoni, Elena Marchiori, Alessandro Inversini, Marco Faré
Lugano, April, 16th 2009
Professor Cantoni and a group of researchers of the University of Southern Switzerland will present a speech that will focus on the following items:
- Does Luxury Tourism need to communicate with new media?
- Does on line reputation affect Luxury Tourism?
- How to communicate with perspective travellers?
- Are you guests using the online channels?
- Siversea case study presentation (Goals of the project, the methodology used. Presentation of Silversea new website)
http://www.meetingluxury.com/it/104/forum_usi-_webateliernet.aspx
Meeting Luxury is organized by ProMax, which manages the popular travel portal 7mates.
